Research Catalog
ROI of $ocial media : how to improve the return on your social marketing investment
- Title
- ROI of $ocial media : how to improve the return on your social marketing investment / Guy Powell, Steven Groves, Jerry Dimos.
- Author
- Powell, Guy R.
- Publication
- Singapore : John Wiley & Sons (Asia), c2011.
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| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Stavros Niarchos Foundation Library to submit a request in person. | Text | No restrictions | *R-SIBL HF5415.1265 .P69 2011 | Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference |
Details
- Additional Authors
- Description
- xviii, 289 p. : ill.; 24 cm.
- Alternative Title
- ROI of social media
- Return of investment of social media
- Subjects
- Bibliography (note)
- Includes bibliographical references (p. 279) and index.
- Call Number
- HF5415.1265
- ISBN
- 9780470827413 (hbk.)
- 0470827416 (hbk.)
- LCCN
- 2011414226
- OCLC
- 660533484
- Author
- Powell, Guy R.
- Title
- ROI of $ocial media : how to improve the return on your social marketing investment / Guy Powell, Steven Groves, Jerry Dimos.
- Imprint
- Singapore : John Wiley & Sons (Asia), c2011.
- Bibliography
- Includes bibliographical references (p. 279) and index.
- Added Author
- Groves, Steven.Dimos, Jerry.
- Research Call Number
- *R-SIBL HF5415.1265 .P69 2011