Research Catalog

Title

Tailgating, sacks, and salary caps : how the NFL became the most successful sports league in history / Mark Yost.

Author

Yost, Mark

Publication

Chicago, IL : Kaplan Pub., c2006.

Items in the Library & Off-site

Details

Description

xvi, 254 p.; 24 cm.

Summary

"In Tailgating, Sacks, and Salary Caps, veteran sports journalist Mark Yost takes readers beyond the locker rooms and stadiums of the NFL, giving them complete access to the business decisions, complex relationships, and media and political interests that have led the league to record-breaking revenues and popularity. Yost's provocative exploration features exclusive interviews with team owners, agents, and top industry experts, and covers hot topics such as stadium financing, radio and television deals, and the growing popularity of fantasy football. Book jacket."--Jacket.

Subjects

• History
• Football > Economic aspects > United States
• National Football League History

Genre/Form

History

Note

• Includes index.

Bibliography (note)

• Includes bibliographical references and index.

Processing Action (note)

• committed to retain

Contents

In the best interest of the league : the NFL builds its future on its past -- Anything but free : playing for the NFL -- Any given Sunday : how Bert bell built the NFL's even playing field -- A perfect team : television and the NFL -- The NFL goes prime time : Monday night football and mainstream audiences -- Sports bars, satellites, and fantasy football : new media, new markets -- NFL merchandising : the empire's new clothes -- The super bowl : who really wins? -- Stadium fever : who plays and who pays? -- Down to the wire : inside the 2006 negotiations -- Super teams, savvy owners, and the future of the NFL.

ISBN

• 1419526006
• 9781419526008

LCCN

^^2006014413

OCLC

• 68711941
• SCSB-11267338

Owning Institutions

Harvard Library