Research Catalog

Title

The triumph of William McKinley : why the election of 1896 still matters / Karl Rove.

Author

Rove, Karl

Publication

New York : Simon & Schuster, 2015.

Items in the Library & Off-site

Details

Description

x, 482 pages : illustrations; 24 cm

Summary

• Examines "President William McKinley, whose 1896 campaign ended a bitter period of political gridlock and reformed and modernized his party, thereby creating a governing majority that dominated American politics for the next thirty-six years"--Amazon.com.
• President William McKinley's 1896 campaign ended a bitter period of political gridlock and reformed and modernized his party; the result was a governing majority that dominated American politics for the next thirty-six years. Rove shows how McKinley's strategies offer important lessons for both political parties today.
• "[From] Karl Rove comes a fresh look at President William McKinley, whose 1896 campaign ended a bitter period of political gridlock and reformed and modernized his party, thereby creating a governing majority that dominated American politics for the next thirty-six years. The 1896 political environment resembles that of today: A rapidly changing electorate affected by a growing immigrant population, an uncertain economy disrupted by new technologies, growing income inequality, and contentious issues the two parties could not resolve. McKinley found ways to address these challenges and win, which is why his campaign is so relevant to our politics now. McKinley, a Civil War hero who preferred 'The Major' above any other title he was given, changed the arc of American history by running the first truly modern presidential campaign. Knowing his party could only win if it grew beyond its base, he reached out to diverse ethnic groups, including openly seeking the endorsement of Catholic leaders and advocating for black voting rights. Running on the slogan 'The People Against the Bosses, ' McKinley also took on the machine men who dominated his own party. He deployed campaign tactics still used today, including targeting voters with the best available technology. Above all, he offered bold, controversial answers to the nation's most pressing challenge--how to make a new, more global economy work for every American--and although this split his own party, he won the White House by sticking to his principles, defeating a charismatic champion of economic populism, William Jennings Bryan. The 1896 election is a compelling drama in its own right, but McKinleys strategies offer important lessons for both political parties today."--Publisher website.

Subjects

• United States
• Politics and government
• McKinley, William, 1843-1901
• 1893-1897
• Presidents > Election
• Presidents > United States > Election > 1896
• Biographies
• Bryan, William Jennings, 1860-1925
• United States > Politics and government > 1893-1897

Genre/Form

Biographies.

Bibliography (note)

• Includes bibliographical references (pages 441-450) and index.

Contents

Sense of duty -- Early beginnings -- Political apprenticeship -- Rise and fall -- Three steps closer, one step back -- Resurrection -- The Major's war plan -- Audacious first strike -- The people against the bosses -- Democrats fall apart -- Maneuvering -- The battles begin -- McKinley gains traction -- High stakes in Springfield -- Last-minute attacks before St. Louis -- Battle for an idea -- Credentials and currency fights -- GOP Convention -- Republicans' shaky start -- The silver edge -- The logic of the situation -- Cross of gold -- Change course or fail -- Three revolts -- The front-porch campaign -- Message for the workingman -- Closing arguments -- Coercion and farm prices -- McKinley's triumph.

Call Number

IBM 16-1713

ISBN

• 9781476752952
• 1476752958
• 9781476752969
• 1476752966

LCCN

2015032290

OCLC

919068318

Author

Rove, Karl, author.

Title

The triumph of William McKinley : why the election of 1896 still matters / Karl Rove.

Publisher

New York : Simon & Schuster, 2015.

Type of Content

text

Type of Medium

unmediated

Type of Carrier

volume

Bibliography

Includes bibliographical references (pages 441-450) and index.

Chronological Term

1893-1897

Research Call Number

IBM 16-1713