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Displaying 1-50 of 944 results for keywords "Advertising -- Radio."
Radio in advertising, by Orrin E. Dunlap, jr. ... introduction by Roy S. Durstine ... Foreword by David Sarnoff.
- Text
- New York : Harper, 1931.
- 1931
- 1 Item
Item details Format Call Number Item Location Text TW (Dunlap, O. Radio in advertising. 1931) Offsite Advertising by radio, by Orrin E. Dunlap, jr. ...foreword by Merlin Hall by Aylesworth.
- Text
- New York : The Ronald press company, [c1929]
- 1929
- 1 Item
Item details Format Call Number Item Location Text TW (Dunlap, O. Advertising by radio. 1929) Offsite Books on radio broadcasting and advertising by radio .. [microform]
- Text
- [Indianapolis] Indianapolis Public Library, 1936.
- 1936
A decade of radio advertising / by Herman S. Hettinger ...
- Text
- Chicago, Ill. : The University of Chicago Press, [1933]
- 1933
- 1 Item
Item details Format Call Number Item Location Text 621.338 H47 Off-site Radio as an advertising medium / by Warren B. Dygert ...
- Text
- New York ; London : McGraw-Hill Book Company, inc., 1939.
- 1939
- 1 Item
Item details Format Call Number Item Location Text 621.384 Dy Off-site Practical radio advertising, by Herman S. Hettinger ... and Walter J. Neff.
- Text
- New York : Prentice-Hall, 1938.
- 1938
- 2 Items
Item details Format Call Number Item Location Text TW (Hettinger, H. Practical radio adverting. 1938) Offsite Item details Format Call Number Item Location Text TW (Hettinger, H. Practical radio advertising. 1938) Offsite Radio advertising : the authoritative handbook / Bob Schulberg.
- Text
- Lincolnwood, Ill. : NTC Business Books, c1989.
- 1989
- 1 Item
Item details Format Call Number Item Location Text JLE 89-1192 Offsite Advertising on radio and television.
- Text
- Geneva [1966]
- 1966
- 1 Item
Item details Format Call Number Item Location Text MWGA 73-947 no. 3-8 Offsite A decade of radio advertising / by Herman S. Hettinger.
- Text
- Chicago, Ill. : The University of Chicago Press, [1933]
- 1933
- 2 Items
Item details Format Call Number Item Location Text TW (Hettinger, H. Decade of radio advertising) Offsite Item details Format Call Number Item Location Text TW (Hettinger, H. Decade of radio advertising) Offsite Radio advertising in Australia, by W.A. McNair; with a foreword by A.H. Martin.
- Text
- Sydney, Australia : Angus & Robertson, 1937.
- 1937
- 1 Item
Item details Format Call Number Item Location Text TW (McNair, W. Radio advertising in Australia. 1937) Offsite The advertising and business side of radio.
- Text
- New York, Prentice-Hall, 1948.
- 1948
- 1 Item
Item details Format Call Number Item Location Text HE8675.M58 Off-site Advertising in radio and television broadcasts / prepared by H.G. Knitel.
- Text
- Strasbourg : Council of Europe, Publications Section, 1982.
- 1982
- 1 Item
Item details Format Call Number Item Location Text HF6146.B74 K64q Off-site Radio advertising in Australia, by W. A. McNair; with a foreword by A. H. Martin.
- Text
- Sydney, Australia, Angus & Robertson, 1937.
- 1937
- 1 Item
Item details Format Call Number Item Location Text HF6146.R12M2 Off-site Radio advertising : the authoritative handbook / Bob Schulberg.
- Text
- Lincolnwood, Ill. : NTC Business Books, [1989], ©1989.
- 1989-1989
- 1 Item
Item details Format Call Number Item Location Text HF6146.R3 S38 1989g Off-site Radio advertising rates and data.
- Text
- Chicago [Standard Rate and Data Serivce, inc., etc.]
- 1929-1952
- 31 Items
Item details Format Call Number Item Location Text TWA (Standard rate & data service. Radio rates & data) v. 34, no. 1-3 (Jan.-Mar. 1952) Offsite Item details Format Call Number Item Location Text TWA (Standard rate & data service. Radio rates & data) v. 33, no. 1-3 (Jan.-Mar. 1951) Offsite Item details Format Call Number Item Location Text TWA (Standard rate & data service. Radio rates & data) v. 33, no. 10-12 (Oct.-Dec. 1951) Offsite Radio advertising for retailers, by C. H. Sandage.
- Text
- Cambridge, Harvard University Press, 1945.
- 1945
- 1 Item
Item details Format Call Number Item Location Text TW (Sandage, C. H. Radio advertising for retailers) Offsite Modern radio advertising. Foreword by Frank La Clave.
- Text
- New York, Funk & Wagnalls Co. in assn. with Printers' Ink Pub. Co. [1949]
- 1949
- 1 Item
Item details Format Call Number Item Location Text HF6146.R12W8 Off-site Successful television and radio advertising [by] Gene F. Seehafer [and] Jack W. Laemmar.
- Text
- New York, McGraw-Hill, 1959.
- 1959
- 1 Item
Item details Format Call Number Item Location Text E-12 5355 Schwarzman Building - Main Reading Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building to submit a request in person.
Radio advertising source.
- Text
- Wilmette, IL : Standard Rate & Data Service, c1993-
- 1993-present
- 99 Items
Item details Format Call Number Item Location Text JBM 93-1222 v. 91, no. 1 (fall-winter 2009) Schwarzman Building M2 - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building M2 to submit a request in person.
Item details Format Call Number Item Location Text JBM 93-1222 v. 91, no. 2 (spring-summer 2009) Schwarzman Building M2 - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building M2 to submit a request in person.
Item details Format Call Number Item Location Text JBM 93-1222 v. 90, no. 2 (spring-summer 2008) Schwarzman Building M2 - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building M2 to submit a request in person.
Radio as an advertising medium, by Warren B. Dygert ...
- Text
- New York, London : McGraw-Hill Book Company, inc., 1939.
- 1939
- 1 Item
Item details Format Call Number Item Location Text TW (Dygert, W. Radio as an advertising medium. 1939) Offsite The advertising agency looks at radio, edited by Neville O'Neill ...
- Text
- New York, London : D. Appleton and Company, 1932.
- 1932
- 1 Item
Item details Format Call Number Item Location Text TW (O'Neill, N. Advertising agency looks at radio) Offsite Radio as an advertising medium.
- Text
- [New York] Policyholders Service Bureau, Metropolitan Life Insurance Co. [1929?]
- 1929
- 1 Item
Item details Format Call Number Item Location Text TB p.v. 1302 no. 1-6 Schwarzman Building M2 - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building M2 to submit a request in person.
Radio advertising for retailers.
- Text
- Cambridge : Harvard University Press, 1948 [©1945]
- 1948
- 1 Item
Item details Format Call Number Item Location Text 253.3 Sa5 Off-site Modern radio advertising / Foreword by Frank La Clave.
- Text
- New York : Funk & Wagnalls Co. in association with Printers' Ink Pub. Co., [1953]
- 1953
- 1 Item
Item details Format Call Number Item Location Text 253 W84 Off-site Radio advertising rates and data / Standard Rate & Data Serivce.
- Text
- Chicago : The Service,
- 19-195
- 2 Items
Item details Format Call Number Item Location Text HF6146.R12 S7 vol.14, no.3 (Mar. 1942) Off-site Item details Format Call Number Item Location Text HF6146.R12 S7 vol.13, no.7 (July 1941) Off-site Modern radio advertising. Foreword by Frank La Clave.
- Text
- New York, Funk & Wagnalls Co. in assn. with Printers' Ink Pub. Co. [1949]
- 1949
- 1 Item
Item details Format Call Number Item Location Text HF6146.R12W8 Off-site Radio advertising in Australia, by W. A. McNair; with a foreword by A. H. Martin.
- Text
- Sydney, Australia, Angus & Robertson, 1937.
- 1937
- 1 Item
Item details Format Call Number Item Location Text HF6146.R12M2 Off-site The advertising and business side of radio.
- Text
- New York : Prentice-Hall, 1948.
- 1948
- 1 Item
Item details Format Call Number Item Location Text TW (Midgley, N. Advertising and business side of radio) Offsite The advertising and business side of radio.
- Text
- New York : Prentice-Hall, 1948.
- 1948
- 1 Item
Item details Format Call Number Item Location Text 621.338 M584 Off-site Radio advertising : the authoritative handbook / Pete Schulberg.
- Text
- Lincolnwood, Ill. : NTC Business Books, c1996.
- 1996
- 1 Item
Item details Format Call Number Item Location Text JBE 13-1512 Schwarzman Building M2 - General Research Room 315 Available - Can be used on site. Please visit New York Public Library - Schwarzman Building M2 to submit a request in person.
The advertising and business side of radio.
- Text
- New York, Prentice-Hall, 1948.
- 1948
- 1 Item
Item details Format Call Number Item Location Text HE8675 .M58 Off-site Broadcast advertising; an independent magazine devoted to advertising by radio.
- Text
- Chicago, G.W. Stamm, 1929-1932.
- 1929-1932
- 4 Items
Item details Format Call Number Item Location Text TWA (Broadcast advertising) Library has: Vol. 1 (Apr. 1929)-v. 5, no. 9 (Dec. 1932). v. 5 (April/Dec. 1932) Offsite Item details Format Call Number Item Location Text TWA (Broadcast advertising) Library has: Vol. 1 (Apr. 1929)-v. 5, no. 9 (Dec. 1932). v. 4 (April 1931-March 1932) Offsite Item details Format Call Number Item Location Text TWA (Broadcast advertising) Library has: Vol. 1 (Apr. 1929)-v. 5, no. 9 (Dec. 1932). v. 2-3 (April 1930-March 1931) Offsite Television, cinema & radio advertising directory.
- Text
- London, Admark Directories, Ltd.
- 1 Item
Item details Format Call Number Item Location Text JLK 76-109 Library has: 1st ed.; 1968/69. v. 1 (1968/69) Offsite Happy days [sound recording] : radio advertisement spot.
- Audio
- [1979]
- 1979
- 1 Item
Item details Format Call Number Item Location Audio *LT-5-A 432 [Tape] Offsite Not available - Please for assistance.Handbook of radio advertising / Jonne Murphy.
- Text
- 1980
- 1 Item
Item details Format Call Number Item Location Text HF6146.R3 M87 1980 Off-site Psychological impact of newspaper and radio advertisements / Columbia University, Bureau of Applied Social Research ; conducted by Mass communications division, Leo Srole, acting director, Jeannette Green, supervisor.
- Text
- New York : Bureau of Applied Social Research, Columbia University, 1949.
- 1949
- 1 Item
Item details Format Call Number Item Location Text 253.3 C725 Off-site Broadcast advertising ; a study of the radio medium - the fourth dimension of advertising.
- Text
- New York, [©1929]-
- 1929-present
- 2 Items
Item details Format Call Number Item Location Text 253.3 N21 v.2 Off-site Item details Format Call Number Item Location Text 253.3 N21 v.1 Off-site Radio advertisement for the Merce Cunningham Dance Company.
- Audio
- February, 1980
- 1980
- 1 Resource
Available Online
https://digitalcollections.nypl.org/items/609123b0-b3fa-0133-6d52-3c07547a230fPoisons, potions, and profits; the antidote to radio advertising, by Peter Morell.
- Text
- New York, Knight Publishers, inc., 1937.
- 1937
- 1 Item
Item details Format Call Number Item Location Text HD9000.9.U5M8 Off-site Radio active [electronic resource] : advertising and consumer activism, 1935-1947 / Kathy M. Newman.
- Text
- Berkeley : University of California Press, c2004.
- 2004
- 1 Resource
Available Online
https://hdl-handle-net.i.ezproxy.nypl.org/2027/heb.08261Radio active : advertising and consumer activism, 1935-1947 / Kathy M. Newman.
- Text
- Berkeley : University of California Press, c2004.
- 2004
- 1 Item
Item details Format Call Number Item Location Text MWGH 04-3157 Offsite Sold on radio : advertisers in the golden age of broadcasting / Jim Cox.
- Text
- Jefferson, N.C. : McFarland & Company, c2008.
- 2008
- 1 Item
Item details Format Call Number Item Location Text MWGH 08-5390 Offsite Poisons, potions and profits; the antidote to radio advertising, by Peter Morell.
- Text
- New York, Knight Publishers, inc., 1937.
- 1937
- 1 Item
Item details Format Call Number Item Location Text WAI (Morell, P. Poisons, potions and profits) replacement Offsite An indirect method of measuring irritation caused by radio advertising.
- Text
- 1949.
- 1949
- 1 Item
Item details Format Call Number Item Location Text MA 1949 MOSSA Off-site The advertising effectiveness and social desirability of the radio daytime serial.
- Text
- 1949.
- 1949
- 1 Item
Item details Format Call Number Item Location Text MA 1948 BLACD Off-site The validity of health information gained through radio advertising .. [microform] [by] Gertrude I. Duncan.
- Text
- Philadelphia, 1944.
- 1944
- 1 Item
Item details Format Call Number Item Location Text *ZT-TM p.v. 178-183 Offsite Successful radio advertising with sponsor participation programs.
- Text
- New York : Prentice-Hall, 1949.
- 1949
- 1 Item
Item details Format Call Number Item Location Text TW (Garver, R. Successful radio advertising with sponsor participation programs. 1949) Offsite A chorus line and Cafe Crown [sound recording] : radio advertisment spots.
- Audio
- Sept. 19, 1988.
- 1988
- 1 Item
Item details Format Call Number Item Location Audio *LTC 6698 [Cassette] Offsite Not available - Please for assistance.Sold on radio : advertisers in the golden age of broadcasting / Jim Cox.
- Text
- Jefferson, N.C. : McFarland & Company, [2008], ©2008.
- 2008-2008
- 1 Item
Item details Format Call Number Item Location Text HF6146.R3 C69 2008 Off-site Poisons, potions, and profits : the antidote to radio advertising / by Peter Morell.
- Text
- New York : Knight Publishers, inc., 1937.
- 1937
- 1 Item
Item details Format Call Number Item Location Text WAI (Morell, P. Poisons, potions and profits, 1937) Offsite
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