Research Catalog
Retail buying : from basics to fashion
- Title
- Retail buying : from basics to fashion / Richard Clodfelter, Distinguished Professor Emeritus, University of South Carolina.
- Author
- Clodfelter, Richard
- Publication
- New York, NY, USA : Fairchild Books, an imprint of Bloomsbury Publishing Inc., 2015.
- Supplementary Content
- Cover image
Items in the Library & Off-site
Filter by
1 Item
| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
Available - Can be used on site. Please visit New York Public Library - Schwarzman Building M2 to submit a request in person. | Text | Use in library | JBE 18-1091 | Schwarzman Building M2 - General Research Room 315 |
Details
- Description
- xix, 556 pages; 24 cm
- Summary
- "This comprehensive book provides students with the skills and savvy needed to become successful buyers in any area of retail. With a simple and straightforward approach, Clodfelter presents step-by-step instructions for typical buying tasks, such as identifying and understanding potential customers, creating a six-month merchandising plan, and developing sales forecasts. With coverage of math concepts integrated throughout the text, this new edition contains up-to-date coverage of important retailing trends, including more coverage of international buying and sourcing, integration of product development concepts throughout, and more math practice problems in chapters. Updated Snapshot and Trendwatch features present current info and new case studies from the fashion industry. Ample activities--drawn from real-world merchandising and incorporating current trends--give students the opportunity to apply critical skills as they would in a professional environment. "--
- Subjects
- Bibliography (note)
- Includes bibliographical references and index.
- Contents
- Part I. Understanding the Retail Environment Where Buying Occurs. Chapter 1. Today's Buying Environment ; Chapter 2. The Buying Function in Retailing ; Chapter 3. Buying for Different Types of Stores -- PART II. Getting Ready to Make Buying Decisions. Chapter 4. Obtaining Assistance for Making Buying Decisions ; Chapter 5. Understanding Your Customers ; Chapter 6. Understanding Product Trends : What Customers Buy -- Part III. Planning and Controlling Merchandise Purchases. Chapter 7. Forecasting ; Chapter 8. Preparing Buying Plans ; Chapter 9. Developing Assortment Plans ; Chapter 10. Controlling Inventories -- Part IV. Purchasing Merchandise. Chapter 11. Selecting Vendors and Building Partnerships ; Chapter 12. Making Market Visits and Negotiating with Vendors ; Chapter 13. Locating Sources in Foreign Markets ; Chapter 14. Making the Purchase -- PART V. Motivating Customers to Buy. Chapter 15. Pricing the Merchandise ; Chapter 16. Promoting the Merchandise -- Appendix A: Basic Retail Math Formulas -- Appendix B: Decision Making -- Glossary.
- Call Number
- JBE 18-1091
- ISBN
- 9781628929638
- 1628929634
- LCCN
- 2014037502
- OCLC
- 887848086
- Author
- Clodfelter, Richard, author.
- Title
- Retail buying : from basics to fashion / Richard Clodfelter, Distinguished Professor Emeritus, University of South Carolina.
- Publisher
- New York, NY, USA : Fairchild Books, an imprint of Bloomsbury Publishing Inc., 2015.
- Edition
- Fifth edition.
- Type of Content
- text
- Type of Medium
- unmediated
- Type of Carrier
- volume
- Bibliography
- Includes bibliographical references and index.
- Connect to:
- Research Call Number
- JBE 18-1091