Research Catalog

Best customers : demographics of consumer demand

Title
Best customers : demographics of consumer demand / by the Editors of New Strategist Press.
Publication
  • East Patchogue, New York: New Strategist Press, LLC, [2018].
  • ©2018

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StatusFormatAccessCall NumberItem Location
TextNo restrictions *R-SIBL HC100.C6 .N49Stavros Niarchos Foundation Library - Yoseloff Business Center - Research Reference

Details

Description
xiv, 795 pages : illustrations; 26 cm
Summary
"Based on data from the Bureau of Labor Statistics' 2014 Consumer Expenditure Survey, [this book] reveals who the best and biggest customers are for hundreds of individual products and services... [It] analyzes household spending on more than 300 products and services by age of householder, household income, household type, race and Hispanic origin of householder, region of residence, and educational attainment of most educated household member. It identifies which households spend the most on a product or service (the best customers) and which control the largest share of spending (the biggest customers)... New Strategist has calculated the indexes and market shares to reveal trends. Text accompanies each table that identifies the best and biggest customers, analyzes spending patterns, describes spending trends for the product over the past few years, and products future trends based on the nation's changing demographics."--Introduction, pages 1-2.
Alternative Title
  • Be$t customers
  • Demographics of consumer demand
  • Consumer demand
Subjects
Genre/Form
Statistics.
Note
  • Includes index.
Contents
1. Alcoholic beverages -- 2. Apparel -- 3. Computers -- 4. Education -- 5. Entertainment -- 6. Financial services -- 7. Furnishings and equipment -- 8. Gifts for people in other households -- 9. Groceries -- 10. Health care -- 11. Household services -- 12. Housekeeping supplies -- 13. Personal care products and services -- 14. Reading material -- 15. Restaurants and carry-outs -- 16. Shelter -- 17. Telephone service and equipment -- 18. Tobacco products -- 19. Transportation -- 20. Travel -- 21. Utilities -- Appendix A. About the Consumer Expenditure Survey -- Appendix B. Percent reporting expenditure and amount spent, average quarter 2014 -- Appendix C. Spending by product and service, ranked by amount spent, 2014 -- Appendix D. Household spending trends, 2006 to 2014 -- Glossary.
Call Number
HC100.C6
ISBN
  • 1937737403
  • 9781937737405
  • 193773739X
  • 9781937737399
OCLC
1012306754
Title
Best customers : demographics of consumer demand / by the Editors of New Strategist Press.
Publisher
East Patchogue, New York: New Strategist Press, LLC, [2018].
Copyright Date
©2018
Edition
12th edition.
Type of Content
text
Type of Medium
unmediated
Type of Carrier
volume
Research Call Number
*R-SIBL HC100.C6 .N49 Company Industry Section-Demographics
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