Research Catalog

Fully visualized : branding stories

Title

Fully visualized : branding stories / chief editor, Wang Shaoqiang.

Publication

Berkeley, CA : Gingko Press Inc., 2019.
©2019

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Status	Format	Access	Call Number	Item Location
Request for On-site Use Request Scan Available - Can be used on site. Please visit New York Public Library - Schwarzman Building M1 to submit a request in person.	Text	Use in library	JQF 19-1369	Schwarzman Building M1 - Art & Architecture Room 300

Details

Additional Authors

Description

240 pages : illustrations (chiefly color); 30 cm

Summary

A strong visual identity makes an immediate and lasting impression, a vital step in creating relationships with consumers. A designer must understand the brand inside and out, and create a visual signifier that represents the company on multiple levels. Telling a brand's story through good graphics is one of the most direct and effective ways to introduce a brand to its market. The cafes, restaurants, media companies and organizations in this book have all chosen striking ways to tell their stories. With more than 100 designs by 80 designers and agencies, along with insights into the businesses being represented and the connection between product and presentation, Fully visualized is the ultimate inspiration guide for designers and business owners looking to turn heads and set themselves apart from the crowd.

Subjects

Note

Includes index.

Call Number

JQF 19-1369

ISBN

9781584237044
158423704X

OCLC

1068873242

Title

Fully visualized : branding stories / chief editor, Wang Shaoqiang.

Publisher

Berkeley, CA : Gingko Press Inc., 2019.

Copyright Date

Type of Content

text

still image

Type of Medium

unmediated

Type of Carrier

volume

Added Author

Wang, Shaoqiang, editor.

Sandu Publishing Co., issuing body.

Research Call Number

JQF 19-1369

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