Research Catalog
Brands and branding
- Title
- Brands and branding / [edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.].
- Publication
- Princeton, N.J. : Bloomberg Press, c2004.
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| Status | Format | Access | Call Number | Item Location |
|---|---|---|---|---|
| Text | Request in advance | JBE 04-927 | Offsite |
Details
- Additional Authors
- Description
- xv, 256 p., [16] p. of plates : ill. (some col.); 23 cm.
- Series Statement
- The economist series
- Subjects
- Bibliography (note)
- Includes bibliographical references and index.
- Call Number
- JBE 04-927
- ISBN
- 1576601471 (alk. paper)
- LCCN
- 2003063819
- OCLC
- vendor
- Title
- Brands and branding / [edited by] Rita Clifton and John Simmons ; with Sameena Ahmad ... [et al.].
- Imprint
- Princeton, N.J. : Bloomberg Press, c2004.
- Series
- The economist series
- Bibliography
- Includes bibliographical references and index.
- Added Author
- Clifton, Rita.Simmons, John, 1948-Ahmad, Sameena.
- Research Call Number
- JBE 04-927